About the Artwork
This series of paintings contains a list of the 50 most frequently used #’s on Instagram at the time they were made. Josh Rowell has developed a visual coding system for language that he paints by hand as a way of acknowledging a world that is becoming more reliant on technology. The ‘Painting Language' series meets at a cross section of art, technology and language.
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Born in 1990 in Kent, England, Josh Rowell graduated from Kingston Art School in 2013, where he received a first class BFA with honours. Following a course in Art Criticism at Central Saint Martins college, Rowell returned to Kingston Art School for an MFA in 2015, where he was awarded a first- class distinction.
Rowell generates his artistic vision by focusing on technological advances that shape our contemporary lives, communicating our increasingly mediated human interactions within the confines of visual art. The artist balances analogue techniques with the instantaneous nature of the digital age. This juxtaposition produces a language that explores and reshapes information, and celebrates the hand-made in a time that is increasingly being enveloped by the virtual.
Since his emergence as an abstract painter, Rowell has expanded to sculpture, mixed media, and often times works with light, video, and sound installations. Despite these disparate media, everything is underpinned by a coding system, “everything can be reduced to a molecular binarism where all systems can be simplified to yes/no decisions,” the artist explains.
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